MADRC Outreach, Recruitment, and Engagement (ORE) Core
Background
To support the MADRC’s goals of advancing dementia-related research, practice, and training, the ORE Core leads the development, implementation, and evaluation of innovative methods for engaging and educating stakeholder groups, as well as recruiting and retaining research participants. The ORE Core collaborates with key academic partners at the University of Michigan (UM), Wayne State University, and Michigan State University, as well as ORE Cores within the national ADC network. Community partnerships across the state of Michigan (e.g., state chapter of the Alzheimer’s Association, statewide Michigan Dementia Coalition) enhance the reach and depth of ORE core programming Core aims include the following:
Educate key stakeholder groups (e.g., patients, caregivers, policymakers, the lay public) about Alzheimer’s disease, related dementias, and available MADRC resources.
Recruit a diverse population of research participants through strategic outreach and engagement efforts
Enhance efforts to retain research participants in Center-sponsored studies, including its longitudinal cohort study (UM-MAP)
Contribute to Center efforts in professional training and education, with a focus on dementia researchers and healthcare professionals
Funding Sources
The Michigan Alzheimer’s Disease Research Center is funded by a grant from the National Institute on Aging.
Key Personnel
Scott Roberts, PhD, Core Leader
Joan Ilardo, PhD, OR Core Co-Investigator
Renee Gadwa, MBA, Core Manager
Edna Rose, PhD, Minority Outreach Specialist
Laura Rice-Oeschger, LMSW, Wellness Initiative Managing Director
Erin Fox, Communications Specialist
Resources
Michigan Alzheimer’s Disease Research Center website
Dementia for Scientists video library
“Can Alzheimer’s Disease Be Prevented?” presentation by Dr. Roberts
Carle Rinne Lewy Body Dementia Initiative
Wellness Initiative programs for caregivers
Roberts Research Group 